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IFAbonus: THE Home Page for Financial Advisers
IFAbonus' Mission is to provide
1) the most comprehensive and accurate directory of contacts for Financial Advisers - FREE to provider and FA alike. Typically, 20,000 people visit the site each week. This is equivalent to around 2 in 3 IFAs (our main market, though we are adding more content for Mortgage & GI Brokers).
2) up to date and relevant on site News, and to allow providers to post up their own.
3) a weekly Newsletter which currently goes out to around 8,000 members and covers regulatory, practice development and other issues as well as providing a news round up.
3) Educational facilities for members, which can be provided by providers on their own sites if they wish, or by way of download. The facility is free for generic training. Growth Pages are a paid form of education and practice development.
Your contact is: Steve Pett (editor) 0845 129 8858 steve @ IFAbonus.co.uk - please call me so I can register you to post on the site
Breaking news - Growth Pages available to promote your business
If you have a product or service which can seriously improve a financial advisers business, and you have an educational job to do, then a Growth Page is the way to do it. Growth Pages will be advertised in every single issue of the IFAbonus newsletter, and they are just a click away from our Home page. Check out the Legal Planning Profits Growth Page which show financial advisers how a couple of minutes per client can add as much as £10,000 a year to the bottom line.
We think these pages could be used for providers of GI, Home Income Plans, Overseas Property, Pension Transfers, HNWI, Commercial Mortages, franchises etc etc etc.
Call Steve before your competitors do, on 0845 129 8858 !
Most of the facilities on this site are absolutely free. PLEASE take full advantage of this opportunity to market to UK Financial Advisers - they want to hear about your product and be able to contact the right people at your office easily.
The site has special home pages (each with their own News) for:
IFAs * Mortgage Brokers * General Insurance Brokers
IFAbonus also has the facility for every financial adviser to create a UNIQUE Home Page with the sites they personally visit regularly just a click away -(why not log in and make your own - it will save you hours every week!)
What you need to know as a Provider:
We are determined to keep entries on the site free to benefit YOU and our members.
Speak to Steve on 0845 129 8858. steve @ IFAbonus.co.uk
Sample shared Newsletter (advert) with Sponsorship by Allied Professional Will Writers Ltd (rather a teaser, their advert - its the iPod - but it did help triple their turnover for the month!) and advertorial by Graham Hill. These cost £175 (that's around 2p a hit!)
FAQ - how to Post PR FREE on our homepage (Word document - rtf - will load automatically in Word) or we can do it for you at £25 a time for plain text. The main thing you need to remember is to use <BR><BR> for each line break - and it is best to tray to avoid using HTML as it won't come out as you expect on the News items! The same FAQ also tells you how to:
FREE Post and maintaining your details on the site (how to get listed ) Word document. Add your info which is totally FREE or Click to your site which is £100 a year (first entry, £50 each for additional ones). Alternatively, we can do it for you at an additional £25 a time for plain text.
FREE Forums: you are welcome to use them as a method of demonstrating your knowledge and competence but advertising is NOT allowed here:
FREE Downloads - we welcome downloads which are educational or of practical benefit (PR), but charge a modest fee for commercial (selling) ones. This is very much a developing area of the site. (Link)
Advertising Banners on the site:
Normal entries are, and will continue to be FREE
However, you may want to promote your business more strongly, and here are some options (see also the email info):
Banner Advert on the home page: £200 per month per 25% share of impressions (we prefer this method as the banner then changes every 3 or 4 hits so everyone gets the same number of impressions and the site varies more, so each hit should be more effective. Solo Banner for one month £1,250.
Banner Advert at the head of a section: £500 a year or £50 a month. SAMPLE Banner How To
KEEP INFORMED: EMAIL NEWSLETTERS for Providers
enter your name and email and click GO!
PROVIDERS ONLY (i.e. NOT financial advisers!!!!)
of products and services to or through Financial Advisers:
Provider FAQs - Click HERE
Provider information Newsletter:
* Apart from Will Writing and similar services.